Stop that robot!

Webdesign that works

Still — Wed, 14 Apr 2010 02:08:14 +0000

Poorly designed web sites are easy enough to recognise. You don’t need to be a web or graphic designer to spot one. The result is majority of the traffic simply hitting the back button rather then reading any of the content.

Saying this, however, is easier flagged then addressed as aesthetics are entirely subjective. For the average individual or Australian company looking for a new website design the difference between good and poor design becomes a matter of personal preference rather then usability and end results… sales. Combine this with Google Adwords or SEO and you are looking at a pretty hit and miss scenario if the potential customer is not taken into account.

Design for success

Still — Wed, 31 Mar 2010 01:43:52 +0000

An important factor often overlooked during the website redesign is the question of how users find your business among the plathora of competitors all gunning for the same audience? SEO (search engine optimisation) helps tremendously to not only bring greater visibility and drive users to your website but the ability to specifically target queries that users may have e.g. reviews, news, discounts etc.

Search engine companies offer the best gateway to the increasingly tech-savvy potential customer.

Growing the business

Still — Sun, 28 Feb 2010 10:04:39 +0000

There has been a lot of recent turmoil to be observed not only in the SEO business in Melbourne but further across graphic and web design fields. Not only in relation to project deliverables but further to providing a real and measurable return on investment.
The difficulty lies in the not only customisation or the lack there of in custom solutions across different types of businesses in Melbourne and greater Australia but the lack of general care involved in ensuring that the solutions offered actually delivers a positive effect on the bottom lines.
Before signing up to the yet another rainmaker’s fools gold be sure to not only read the fine print as laid out in the contract but do a little research in the figures presented in the offer.

Usability and design

Still — Fri, 26 Feb 2010 01:32:24 +0000

Usability in web and to a lesser extent in graphic design is now becoming more and more important as the average user is no spoiled by choice of information sources but drowned in them.

The average visitor seeks content that is immediate, gratifying and induce an emotional response in form of humour, entertainment, offense or gossip. In short, they want a connection with what they are reading and the window for that is becoming increasingly smaller.
On the back of this, social media is becoming increasingly important as they present total immersion within the reader where not only are they absorbing the information stream but are creating, contributing and echoing. What this means that the average Joe in Melbourne becomes part of a global network engaged in a think tank on global issues.

The scale can be of any size, and consumerism is increasingly relying on online reaffirmation of their choice of product. To the supplier/reseller/manufacturer this is too costly to ignore.

The Flash deflation

Still — Tue, 23 Feb 2010 23:02:28 +0000

Web and graphic designs are dominated by trends and for a long time, the web design field has been dominated by excessive use of Flash without consideration of the end user. With the inevitable rise of HTML5 and CCS3 the fate of Flash comes under fire, especially with the rise of load times as a factor in the Google algorithm.

Gartner’s Ray Valdes weights in on the issue of Flash (in particular, in context of Apple’s stance on Flash in portable devices) and makes a few interesting points. The most interesting of which is that for the enterprise level websites neither Adobe Flash nor HTML5 will come into play as polish of that nature does not function in stake-holder driven environments.

design in a graphic world

Still — Thu, 08 Oct 2009 10:31:41 +0000

Of the many designers out there looking for the big graphic design break with any of the big players in advertising I would guess not many have much innovative attributes that would constitute towards outstanding typographic and design produce. Yes, one can say, that this design blog lacks the very thing I am critiquing you must keep in mind that this design post is being posted after too many wonderfully designed bottles of premium lager, the web designer’s choice to be precise.
I never quite understood why exactly the Melbourne graphic design scene can put up with such ridiculious booze prices, in NZ one can obtain just about the same art grog for 20-40% cheaper which makes me feel jipped.

On that note….

Best of graphic design in Melbourne

Still — Tue, 22 Sep 2009 11:51:56 +0000

churp*

There are always many things to consider when considering profession graphic design melbourne, among them the question of whether it is in fact worth while to invest all the graphic design talent of Melbourne into the generic project at hand. Rest at ease, most graphic designers have no qualms about taking your hard-earned money to provide comprehensive smokes and mirrors services for you.

Graphic design Melbourne – cultural change

Still — Sat, 12 Sep 2009 06:04:31 +0000

花花

It is with no surprise that there is definite change to be observed in Melbourne’s design landscape. You can’t walk down Swanston St without finding yourself amidst a cultural explosion of restaurants specialising in Mediterranean, Middle Eastern, multitude of Chinese and Vietnamese cuisine. Large international chains from Asia such as Tian Ren can be seen establishing, successfully, throughout Melbourne. And in light of this, the design landscape is becoming much broader with businesses adapting to the multifaceted population.

Graphic design redux

Still — Sat, 12 Sep 2009 05:00:37 +0000

omnomnomnom...

More graphic design Melbourne… can never have enough, really.

Melbourne packaging design

Still — Thu, 10 Sep 2009 14:00:12 +0000

Lately I have been seeing a positive increase in the amount of outstanding packaging design on the local Safeway supermarket shelves. Not only are there wondering examples of graphic design Melbourne but all manner of fantastic illustrations, designer tshirts, web design, SEO and a great deal of other elements. Having spent time, in particular, searching the bargain level bottles of red wine I have come across some truly beautiful examples of packaging design on wines coming from Yarra Valley.

From Racers and Rascals to the nice typography found on the Jacob’s Creek reserve packages. Next time you are wondering through take an extra moment to admire the fine graphic design work that has been put into producing the designs.